Creative Octane respects your privacy and is committed to protecting your personal data. This Privacy Policy outlines how we collect, use, and store your information when you visit creativeoctane.com or get in touch with us.
1. Who We Are
Creative Octane is a fractional creative direction practice owned and operated by Jim Mercado, based in the San Francisco Bay Area, California. You can reach us at info@creativeoctane.com.
2. What We Collect
When you visit this site or submit a form, we may collect:
Your name and email address (when you fill out the contact form)
Usage data (pages visited, time on site, referral source) collected via Google Analytics (GA4)
Any other details you choose to share in your message
We do not collect payment information, and we do not sell your personal data to third parties.
3. How We Use Your Information
We use your information to respond to your inquiry, assess project fit, and communicate about potential or active engagements. Analytics data is used to understand how visitors use the site so we can improve it.
4. Cookies & Analytics
This site uses Google Analytics (GA4) to collect anonymized usage data. GA4 uses cookies to track sessions and page views. You can opt out of analytics tracking at any time by declining cookies when prompted, or by using the Google Analytics opt-out browser add-on at tools.google.com/dlpage/gaoptout.
5. DATA RETENTION
Contact form submissions are retained only as long as necessary to respond to your inquiry. Analytics data is retained per Google’s default retention settings, which you can review at support.google.com/analytics.
6. YOUR RIGHTS (CCPA / CALIFORNIA RESIDENTS)
If you are a California resident, you have the right to know what personal information we collect, request deletion of your data, and opt out of any sale of personal information. We do not sell personal information. To make a request, contact us at info@creativeoctane.com.
7. THIRD-PARTY SERVICES
This site uses Google Analytics (GA4), operated by Google LLC. Google’s privacy policy is available at policies.google.com/privacy.
8. Contact
For any privacy-related questions, contact Jim Mercado at info@creativeoctane.com.
Last updated: October 2026
